Arhive etichete: Tiberiu Danetiu

Sursa: Auchan Romania.

First View to MIRSANU INVESTORS SUMMIT 2026. Tiberiu Danetiu, Auchan: Romania’s retail sector still offers substantial room for growth, while Romanian producers have the potential to become a major manufacturing force for Europe

“In 2026, we will continue investing in the modernization and expansion of our multi-format network, with focus on ATAC, our hyper-discount and super-discount format, as well as our franchise network, where we continue to see significant growth potential. Romania’s retail sector still offers substantial room for growth, while Romanian producers have the potential to become a major manufacturing force for Europe.Investments remain essential, especially in challenging economic times. They help sustain economic momentum, support employment, drive innovation and create the conditions for long-term, sustainable growth”, said Tiberiu Danetiu, Member of the Executive Board and Director of Institutional Affairs & Retail Media at Auchan Romania.

“More than EUR 750 million invested in Romania represents more than just a figure – it reflects a commitment made by Auchan over the past 20 years, through constant involvement, responsibility and contribution to the development of modern retail and to creating value for Romanian consumers. These have been two decades of being close to our customers, two decades of low prices, standing alongside Romanian producers and the communities we are part of, through innovation and long-term partnerships”, he added.

“Together, step by step, we have built a strong ecosystem based on trust, sustainability and a long-term vision, bringing high-quality Romanian products closer to consumers across all our store formats. With a multi-format and omnichannel presence, Auchan is close to Romanian consumers through its hypermarkets, supermarkets, convenience stores, discount stores, franchises and online channels – providing easy access to Romanian products, wherever and whenever they need them”, concludes Tiberiu Danetiu from Auchan.

On June 30, 2026, the MIRSANU.RO transaction journal is hosting MIRSANU INVESTORS SUMMIT 2026, an exclusively ONLINE event for Private Equity, Venture Capital managers, financial institutions, strategic investors, asset managers, real estate investors, entrepreneurs and other corporative investors.

The agenda of this event will be as follows:

09:00 – 09:05 (EEST/GMT+2) Welcome message from Adrian Mirsanu, Founder of the MIRSANU.RO transaction journal

09:05 – 09:50 Panel Investment trends

09:50 – 10:20 Panel Venture Capital (VC)

10:20 – 11:20 Panel Private Equity (PE)

11:20 – 12:05 Panel Strategic investors & Entrepreneurs

12:05 – 12:50 Panel Financing

12:50 – 13:30 Break

13:30 – 14:20 Panel Capital markets

14:20 – 14:50 Panel Real Estate

14:50 – 15:00 Conclusions

The Event Partner is Auchan Romania. Supporting Partner of this event is Vetimex Capital.
If you are interested in attending this event, please contact us at office@mirsanu.ro

About MIRSANU.RO

The transaction journal MIRSANU.RO is the first Romanian media platform consisting of news, analyses, interviews and opinions exclusively addressing transactions and industry professionals. We provide information on three main areas – mergers & acquisitions (M&A), financing, and capital market transactions. MIRSANU.RO is a B2B (BUSINESS TO BUSINESS) media platform exclusively targeting executives, entrepreneurs, business owners, investors and founders, as well as a B2P (BUSINESS TO PROFESSIONALS) product, with information addressing the activity of the professional mergers & acquisitions (M&A) and overall the dealmakers community, consisting of investment fund managers, lawyers, investment bankers, bankers, strategy consultants, auditors, as well as other transaction-related professional service providers.

Sursa: Auchan Romania.

Tiberiu Danetiu, Member of the Executive Board and Director of Institutional Affairs & Retail Media at Auchan Romania, speaker of MIRSANU INVESTORS SUMMIT 2026

Tiberiu Danetiu, Member of the Executive Board and Director of Institutional Affairs & Retail Media at Auchan Romania, is one of the speakers of MIRSANU INVESTORS SUMMIT 2026.

Holding a PhD in Economics and bringing over 25 years of experience in retail and marketing, Tiberiu has played a key role in the launch of two major retail chains in Romania, Auchan and Cora, and in the transformation of Auchan Retail Romania into the multi-format, omnichannel, digitally enabled company it is today, operating more than 500 stores nationwide.

As a member of the Executive Board of Auchan Romania and Marketing Director, he was responsible for the company’s brand strategy and overall marketing mix from the opening of Auchan in Romania in 2006 until 2024. As Innovation and Customer Director, he led the development of the company’s e-commerce platform, auchan.ro, as well as its loyalty program and customer data ecosystem, Data Auchan.

As Director of Institutional Affairs, Tiberiu Danetiu represents the company in its relationships with key institutional stakeholders, including the Presidency, the Government, public authorities, industry federations and associations. He also oversees the company’s activities in the areas of public affairs, public relations, media relations, events, and sponsorships.

As Director of Retail Media, his second area of responsibility, Tiberiu Danetiu launched the first retail media initiatives on the Romanian market, and in 2021, he launched Romania’s first retail media sales network, Auchan Retail Media, which is now used by over 300 leading companies, both local and international.

Tiberiu Danetiu began his career in academia at the Bucharest University of Economic Studies (ASE), within the Faculty of Commerce and Marketing, where he taught for nine years. He is the co-author of several marketing textbooks, as well as numerous research papers, studies, and professional articles.

On June 30, 2026, the MIRSANU.RO transaction journal is hosting MIRSANU INVESTORS SUMMIT 2026, an exclusively ONLINE event for Private Equity, Venture Capital managers, financial institutions, strategic investors, asset managers, real estate investors, entrepreneurs and other corporative investors.

The agenda of this event will be as follows:

09:00 – 09:05 (EET/GMT+2) Welcome message from Adrian Mirsanu, Founder of the MIRSANU.RO transaction journal

09:05 – 09:50 Panel Investment trends

09:50 – 10:20 Panel Venture Capital (VC)

10:20 – 11:20 Panel Private Equity (PE)

11:20 – 12:05 Panel Strategic investors & Entrepreneurs

12:05 – 12:50 Panel Financing

12:50 – 13:30 Break

13:30 – 14:15 Panel Capital markets

14:15 – 15:00 Panel Infrastructure

15:00 – 15:30 Panel Real Estate

15:30 – 15:35 Conclusions

 

The Event Partner is Auchan Romania.

If you are interested in attending this event, please contact us at office@mirsanu.ro

 

 

About MIRSANU.RO

The MIRSANU.RO transaction journal is the first Romanian media platform consisting of news, analyses, interviews and opinions exclusively addressing transactions and industry professionals. We provide information on three main areas – mergers & acquisitions (M&A), financing, and capital market transactions. MIRSANU.RO is a B2B (BUSINESS TO BUSINESS) media platform exclusively targeting executives, entrepreneurs, business owners, investors and founders, as well as a B2P (BUSINESS TO PROFESSIONALS) product, with information addressing the activity of the professional mergers & acquisitions (M&A) and overall the dealmakers community, consisting of investment fund managers, lawyers, investment bankers, bankers, strategy consultants, auditors, as well as other transaction-related professional service providers.